UAchieve Coaching
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MISCELLANEOUS ARTICLES

 

My Meaningful Lesson
Probation Period Issues
You Are The Pilot
You Can Have Fun Going To Work
Career Coaching Explained
Managing the Fear Factor
Five Steps To Creating A Winning Career Plan
Your Career Is A Business So Run It Like One
Living Through Change
Becoming A Champion
Goals! The stuff dreams are made of
The Brand Called You
Feeling Stuck?
Between the Delete and the Save Button
A story of positive thinking

My Meaningful Lesson

by Ninive badilescu

 

It is that time of the year again!

The time when we look back and take stock of all our successes, failures, and lessons learnt throughout the past year. Many people will find it easier to concentrate on what could have been done differently, what other outcomes could there be if only...

I know because I used to be one of them myself. Until one day when I realized that this was working against me, negating all my great achievements during that year and robbing me of the joy I should feel after all the hard work. So I came up with this rule: each year I’d look back and find one instance where I could surely use the "if only" approach and look for the meaningful lesson in it. It had to be something that could easily qualify for a failure and it had to be the biggest one.

Once I decided, which action I would concentrate on I would simply erase the others from my memory because they are clearly not as important and they would only take away my focus from learning the big lesson I was meant to learn.

This year’s choice is a workshop I conducted for one of our clients. The request came in on a very short notice and I was very happy to go straight to work on getting the presentation ready and preparing for it. The time pressure was high but I was doing well in getting the materials organized and getting myself in the right frame of mind. I was also excited because it was a chance for me to prove myself to the people who trusted me to give me this assignment, and I wasn’t going to let them down. By the time the day came, I was ready, confident and totally prepared for a successful outcome.

When the time came to get off the taxi, my heel got caught in the taxi door and I was very unhappy to see that every step I took came with the unmistakable, very unappealing clicky sound made by a broken heel. Ignoring what should have been a strong signal for getting me packed and heading home, I smiled when introducing myself to the company representative. The first signal that all might not be quite right came during a brief meeting before the workshop. From what she was telling me I seemed to be a little bit off the mark with my approach but then again maybe not? Nevertheless the first doubt seeds were planted. And then I went into the room where the participants were waiting and started the workshop. My first joke went unnoticed, it was hard to get them to participate and the company representative (who was in the room) did not seem too happy. Needless to say, it went downhill from there on. Once the seeds were planted I was ready to read doom in everything around me and because of that I was stressed and less confident (even my heel seemed to become louder and louder)

I could not wait for the time to pass (and I might add that the participants probably shared the feeling). At the end of the three hours people in the room were left with a lot of interesting information, a lot of tips that they could use when going back to their workplaces, an action plan with at least three components that they could start implementing...but nothing of what they came there for.

Somewhere along the way, during the briefing period, before I start working on the presentation, the most essential word was lost. The client was expecting a motivational talk not a how to talk. Yes, my presentation was great if you wanted to find out how to do things and get ready to do them, but my presentation was not a motivational one and it could never pass as one.

I remember being so sad that day. There was frustration, anger, shame, embarrassment, the thought that I let down people who trusted me and so many other feelings all rolled into one to create this big lump in my throat.

Looking back at 2004 there is no other event that would come even remotely close to this one when it comes to naming a failure. So what is my meaningful lesson this year? Well, this year I got lucky and came away with two meaningful lessons! First lesson: when you prepare for something be thoroughly informed about the expected outcome. Had I known that they were looking for something motivational I would have not offered to do it (mainly because I am not the female version of Anthony Robbins and I know that). Second lesson: when you think you have enough information go back once more and ask another question. It is much better to have more answers than you have questions.

Now that I think about it, 2004 was a quite a good year. Numerous small successes from which I learnt a lot and one big failure that provided me with an even bigger lesson to take with me into the future. All in all, I am the winner!


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Probation Period Issues

by Ninive Badilescu

Most companies have a policy of offering a position to a candidate for a probation period (usually 3 months) with the view of offering permanent employment at the end of this period.

The probation period is designed to work two ways: the new employee has a chance to be part of the company, experience its culture, find out expectations and most of all, experience the job in ‘real time’ as well as working with the team of people with which the position is intended to interact with.

The company has a chance (through its management) to see if there is a match between the new employee and the team of people they are meant to work with. The probation period also allows the company the chance to see how their (the employee’s) experience matches the expectations of the position, how well they perform on the job and in what ways could the company help them.

In the majority of cases, after the three months probation are up, a permanent employment is offered. But what does it mean if this is not the case? Many people who were not offered a permanent position feel frustrated, many think that they have been dealt an unfair hand (and sometimes this is indeed the case), and their self-esteem suffers. Yes, this is a very unpleasant event, but should you amplify its effect by entertaining feelings of resentment? Should you lose confidence, going over and over again over the ‘what ifs’ you think could have made a difference? The answer is of course, NO. The only thing you should do is to learn from this experience and make sure you apply the lessons you learn today and implement them in the future.

Before anything though, remember why companies are offering a probation period rather than offering full employment straight away:

1. An interview can not cover more 'intangible' aspects of working in a company such as: fit with the company culture, fit with the team you will be part of, etc.
2. During an interview, not all the people involved later in working together can be present. Sometimes the real interaction proves to be nothing like what was expected.
3. The probation period is to confirm whether the new appointee is able to effectively perform and cope with the job and sometimes this is not the case for various reasons.
4. The company does not want to be bound to keep a new employee regardless of how well the employee fits with the job or the company.
5. The probation period gives the new employee a chance to experience working with the company and decide if they want to stay with it or not.

By keeping this in mind, one can look at a termination during the probation period in a more detached, unemotional way and understand that in the end it is less of a personal matter and more of an economic, bottom-line type of occurrence.

It is my experience that in the long run, it is in the interest of both parties to sever the ties earlier in the employment process rather than extend the relationship to a point where they both lose.


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You Are The Pilot

by Ninive Badilescu

I was reading the other day through my coaching notes for a previous week and once again realized that a recurring coaching topic is time management. This is no surprise to me as someone who is fortunate enough to be made aware of common work related issues through my coaching experience.

As our jobs become more complex and the types of tasks, duties and responsibilities are forever increasing one of the most important skills one can have is that of time management.

We have exchanged the paper based scheduling tools with the electronic ones only to conclude that it is not enough and embark in more spending in the form of pocket PCs that would make it easier for us to keep on scheduling even when we are away from our desks, synchronize the two devices and hopefully become more productive in the process. Why is it then that so many people are still facing the problem of not having enough hours in a day? What is it we are missing here and most of all what is it that we can do about it?

Jackson Brown once said: "Don't say you don't have enough time. You have exactly the same number of hours per day that were given to Helen Keller, Pasteur, Michelangelo, Mother Teresa, Leonardo Da Vinci, Thomas Jefferson, and Albert Einstein." Thinking of all the things these people achieved in much harsher environments and with fewer structures in place to help them makes it even harder to understand why do we still struggle?

The great achievers of all times have never kept an eye on their diaries or schedulers. They had the motivation lever put on high and managed to focus better for longer periods of time. Try this experiment: schedule an hour to do something you really want to do: write a letter to a loved one, read from a book you love, write a procedure for a system you want to implement at work…anything you would really want to spend an hour doing. Schedule an hour to doing something you have no desire to: write a report for your boss, a procedure for a system you do not believe in, an apology letter to someone you rather forget exists, read an instructions manual for something you are not interested in, etc.

Compare the final results once you complete the two tasks. I can almost see the difference in how efficient were you in one case as opposed to the other. Why? Because I know what motivation will accomplish for you. You are in control. Otherwise you are just going through the motions in the hope of reaching the end of the day just a bit closer to your intended goal.

The lesson? Find a way to make your tasks more interesting? Be creative. The only rule you have to keep in mind is having the right perspective. Something you don’t like doing can be a great opportunity to prove yourself, it can give you the chance to deal in issues you are not involved with usually, it can give you information or skills you can later use when working on issues you are interested in, etc.

The result? You will regain control of your time even if you are doing something that usually will not motivate you. And then you will look at time from another perspective.
As Michael Althsuler said:"The bad news is time flies. The good news is you're the pilot."


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You Can Have Fun Going To Work

by Ninive Badilescu

 

Ever thought about things you would rather do while at work? Ever tried to imagine what your ideal activity would be? Ever thought about those times when you had so much fun and fulfilment when doing something and the lack of those in your current job?

If you have you are not alone. You share the same thoughts and the dreams with many other people. This is the good news. The bad news is that there are many other people out there who wouldn't want to be anywhere else when at work, people who enjoy what they are doing, never wish they were somewhere else, always with a smile on their face in the morning (or so it seems).

These are the people who have managed to match their motivators with their career and get the best of both worlds. Sounds hard, but it shouldn’t be. While the vast majority of people think money is the most powerful motivator a few successful ones know that this is not true.

Do you want to find out what motivates you? Try this little exercise: make a list of ten situations in your life when you loved what you were doing, when you felt happy to start working in the morning and a bit sad when you had to stop at the end of the day. Your examples can be from current or past work places, from your school years, from social activities, volunteer activities or hobby related. Once you have your list try and describe in detail what was involved in that activity, what did you enjoy and why, what were the circumstances, etc.

The moment of truth comes when you try and find out what was the common denominator or denominators for all those examples. Those are your motivators: using certain skills, being creative, intellectual challenge, being acknowledged, etc. Look at your current job and see how many of them are present in your day to day activity. The more you can the happier your job makes you. Unfortunately the reverse is true too. If none or only very few of the things that motivate you are present you will face frustration, conflict and lack of fulfilment in your job.

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Career Coaching Explained

By Dale Kurow


What is Career Coaching?


Simply put, career coaching is a partnership between a client and a coach through which the client learns to define and achieve goals, specifically those that are career or job related. Clients are typically in career pain or seek to re-position their skills and careers to take them to the next level. Career coaches work one-on-one with a client for a series of sessions, either in person or over the telephone.


Career coaches tackle a myriad of job and work issues. Here's a sampling:

  • Selecting the best career options to pursue
  • Redirecting a job search to explore possibilities in different industries or in new disciplines
  • Creating a game plan for changing careers and actually doing it
  • Preparing for the next promotion
  • Learning how to stay motivated within the confines of a current job
  • Developing the skills to deal with a difficult boss
  • Moving forward with a new life and career after being terminated
  • Determining the best choice among several job offers
  • Deciding whether to freelance or start a new business
  • Deciding between job paths within an organization
  • Learning how to deal effectively with office politics

How does Career Coaching work?

Usually, a client enters the coaching partnership unhappy about his/her current job or future prospects. During the initial session(s) the client and coach discuss the changes the client wishes to make. Often the coach will assign homework such as research and written exercises, reawakening the client's creativity and uncovering career-related values.

Sometimes an assessment will be used, such as the Myers-Briggs or the Strong Interest Inventory. The results help tap into the client's strengths, potential, and career possibilities. The objective is to jumpstart the client's thinking and provides a framework for career exploration, questioning and re-considerations. From this platform the client's career goals are established.
Once the client and coach have established career goals, the coach helps the client break these goals into "action steps." Depending upon the situation, the client (with the coach's help), might develop a 30 second "commercial," refine networking skills, rehearse scenarios for complex interview situations, develop tools for dealing with a difficult boss, etc. These actions steps form the practical tools that will move the client forward.

Profound Shifts

In addition to the specific "action steps," the real value of career coaching lies in helping clients overcome their fear of change and transforming their career anxiety into positive action. This is where the impact of career coaching can most readily be felt and where profound shifts take place.


Often clients want to overcome a long-standing fear such as networking at a professional gathering, starting a new career, or securing a higher-level job. The trust and partnership that is developed in a career coaching relationship provides a safe and supportive environment that enables clients to try new approaches. Approaches that result in new skills and new rewards.


Finding the Right Career Coach

Career coaching is a very personal and life changing process. Develop an awareness of the coaching style that will be most comfortable for you. Does the coach understand your concerns? Does the coach work in an open-ended way that is matched to your personality? Or is coaching based primarily on career assessment tools? Does the coach's speaking style mesh with yours? Does the coach have the depth of career experience to offer more than boilerplate responses? Do you feel the coach would be sensitive to your needs yet could challenge you? Make sure that you get your questions fully answered and choose your coach with care. A good career coach can help you change jobs; the right career coach can help you find a new awareness of your place in the world.


©2002 by Dale Kurow.

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Managing the Fear Factor

by Kathy Sanborn

Since the publication of my new book, The Seasons of Your Career, I've been speaking to many individuals as I travel on my book tour. One thing I've noticed that is fairly common among my audiences is a hesitation to go after a career or personal dream, due to fear or a lack of confidence.


Taming feelings of fear can be challenging, especially because they can seem overwhelming at times. Maybe you feel fearful more often than you'd prefer, and aren't sure how to make those thoughts of gloom and doom go away.


Remember that everyone has to face fear in his or her life. Some people are fearful often, while others have learned to keep those thoughts of apprehension at bay through mental discipline. If you are one of the many individuals dealing with thoughts that are keeping you from going after your own cherished dreams, you may want to follow these tips.


Focus on the Bright Side
Just as there are two sides to every coin, so are there two ways of looking at the world. When you catch yourself with a thought that something awful may happen if you go after your dream, gently ease it out of your mind by replacing it with a positive statement instead. Rather than saying, "If I change jobs, I might fail," say to yourself, "I'm open to new opportunities in my career. I'm successful in whatever I do."


It isn't mumbo-jumbo to change your negative beliefs. Focusing on the positive and optimistic side of life actually will result in an increased ability to create, and take advantage of, new opportunities.


Follow Your Heart's Message
Your deepest feelings are clues to the next road you may need to take on your way to personal and professional success. By listening to your heart (instead of just taking the advice of friends and relatives), you can begin the process of making your goals happen. Other people often are more than happy to tell you what you should be doing, but they may not have the best suggestions for your situation. Pay attention to your own feelings and you'll have the finest guidance you could ask for.


Do Your Homework

Having said the above, it's up to you to do the research on how to make your objectives a reality. Blindly going after a goal is not the best approach for success. The fear factor tends to evaporate when an individual has complete information at his fingertips, so along with trusting your own gut feelings, use your common sense and find out the methods you can use to achieve your goals. A combination of a practical and intuitive approach to reaching your dreams generally will offer the best chance for success.


So there you have it -- some effective tips to manage those pesky thoughts of doubt and fear. Don't give fear the power to prevent you from achieving your life's goals! By staying on top of your own thoughts, you can pave the way for career and personal fulfillment that lasts a lifetime.


© 2003 Kathy Sanborn

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Five Steps To Creating A Winning Career Plan

by Deborah Brown-Volkman

Having trouble deciding what to do with your career? Are there too many choices or not enough? Are you looking for direction or a word from above that will show you the way?


There are times in our career when we are at a crossroads. Some of us actively seek our next step, while others wait for the next step to come to them. If you believe you can have a career that will bring you excitement and fulfillment, then you will have that. If you believe that work is work, and it's all about making it to the weekend, then "working for the weekend" will be your
reality.


So, How Can Do You Find A Career That Will Bring You Joy and Satisfaction? Follow These Five Steps:


1. Describe What You Want
You cannot get what you want until you can describe what it is. Create a detailed description of what is important to you in your career. What do you see yourself doing if there were no perceived obstacles in your way? Do not screen yourself or get bogged down with logistics. Give yourself the freedom to brainstorm. This may not be a quick exercise, and it may be frustrating at times, but it will give you a strong foundation to build on.


2. Explore Your Options
What did you learn from Step 1? Did you discover that you described something you have been thinking about for a long time, but are uncertain where to start? Did you come up with a few
possible career choices, but are unsure which one to select? Did you come up with a few ideas, but nothing concrete?

Take your ideas and turn them into real career choices. Begin with research. Get on the Internet and read whatever you can. Start talking with people who are doing what you would like to do. Ask them how they got to where they are, and what you can do to follow in their footsteps. Use contacts you have today or people you don't know yet. Go for it! What do you have to lose?


3. Create Your Game Plan
Once you have your description, and the exploratory process is complete, it is time to go after what you want! Here are three steps to put into your plan:


a) What Do You Want? Example: I want to change careers, get promoted, or enhance my attitude.
b) When Will Your WHAT Be Achieved? Example: 3 months from now, 6 months, etc? Be specific.
c) How Will You Get There? Take what you gathered from the exploratory process and put these steps into your calendar. You have already found out what you need to do. Now, it's time to
make it real.


4. Implement Your Plan
This step is about keeping the momentum going no matter what. Set daily, weekly, and monthly goals. Strive to meet them. Persistence and forward movement is what will help you reach your
goal.


5. Reach Your Goal
This is the step where you get to applaud yourself for all your hard work and effort. You get to be proud of what you accomplished. You made it! Acknowledge yourself for being uncertain and going after what you wanted anyway. Not only did this process build character, it also brought you what you want.

Congratulations on discovering that you can handle anything that comes your way.

Full a fuller, more detailed version of this article, packed with additional ideas and resources, please send an e-mail to 5892@QuickPayPro.com. Note: This will be the only e-mail you will
receive. No other sequence of e-mail will follow afterwards.


Deborah Brown-Volkman is a noted Career Coach and Mentor who shows senior executives, managers, coaches, and college students how to have a career with meaning and purpose.
Deborah is the author of Living A Life You Love, The Pathway To Personal Freedom, and the creator of the Monday Morning Action Tips that make Monday the best day of the work week.

To Learn More Visit:
http://www.surpassyourdreams.com, send an e-mail to info@surpassyourdreams.com or call 631-874-2877.

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YOUR CAREER IS A BUSINESS - SO RUN IT LIKE ONE!

by Dave Bowman, Human Resource Expert

 

Hopers and floaters are everywhere! I see them nearly every day, and I feel for them. What are hopers and floaters? Those are the folks who come into my office wondering what has happened to their jobs and careers. They've been downsized out, or let go because of personality clashes with supervisors, or their management styles weren't right and now they're on the outside looking in.
Hopers and floaters have gone through their entire careers hoping they would get a raise, hoping they would get a promotion, and simply floating through their working lives. They've never taken control of their careers and run them like the business they are. In short, they didn't become the CEOs of their careers, and do for themselves what CEOs do for companies -- assess their strengths, strategically plan their futures and market themselves like a product or service. Thus, on the day of dismissal, or at the end of their working years, they wonder what's happened to what was supposed to be a promising career.

So, how can such a calamity be avoided? Well, there are eight keys to running a career like a business, and thus not becoming a hoper or a floater.


Realize your career is your own small business -- don't turn it over to anyone else to run. Take control of your own working life. Don't assign it's management to your boss, your boss' boss, your spouse or a human resources department. If you hand it over to others, they will run it to their best advantage, not yours. Instead, turn it over to YOU, INC.

Define who you are and what you can offer. This means discovering your interests and strengths. It's certainly what any successful business does. There's an old saying, "you do best what you best like to do." In other words, you must find your passion -- what you really love to do -- and go do it. Your strengths probably help you accomplish your interests; they constitute the way in which you get things done. For example, those who love selling or acting have persuasive strengths. Accountants who love what they do are good with numbers and detail. Graphic artists who are passionate about their work can see interrelationships of size, color and shape.

Know your customer/employer. If you run a business, you'd better know your target customers, as well as their needs. So it is with employers -- you must decide to whom you will sell your expertise and for how much money. Obviously, you'll choose an employer that has a problem you can solve, or a situation or issue you can help resolve. Then you must decide what that's worth. However, when that task is finished, either find another, or find another organization with a problem you can help fix.

Understand your "value added" issues. Why should a customer buy from your business? Is it high quality you offer, low price, great service? An employer will buy from you on the same basis. What are the qualities that make what you offer unique? These are what you probably do better than most other people. You must become articulate in marketing these features to those hiring.

Quality and customer/employer satisfaction are paramount for your success. If customers are not satisfied with your product or service, as well as with the buying experience, they will go elsewhere. An employer also will shop elsewhere if your service isn't up to expected standards. And that goes for a boss or others in the organization with whom you work. A cooperative attitude, timely delivery, quality of work, ethics and all the other aspects of "a good experience" add up to whether folks want to come back to you again. If they don't, you'll be out of business as an owner, or out of work as an employee.

Know what's happening in your industry, as a business owner or an employee. Is your industry growing, shrinking or stagnant? Individual businesses and careers can boom in any one of these scenarios, but only if they are carefully planned. Thus, strategic planning is a must, whether you are a business owner or an employee. For example, if industry growth is occurring, go to the area of fastest growth. If shrinkage or stagnation is the story, businesses and careers can prosper if small niche sectors can be found to provide growth, or if problems causing the shrinkage/stagnation can be solved.

Be your own R&D department -- keep your skills at cutting edge at all times. If you own a business, you must constantly bring out new, better, higher quality products and/or services. The same is true with managing your career. You must go back to school continually to learn new skills, methods, techniques, strategies and tactics. This is true whether you are a senior manager, a security guard, or any function in between. Always remember, be as good as you can be, because there's always a competitor behind you that may have more and better skills.

Always be able to change direction. This means be ready to start a new business or career when the time is right. If a business is failing and it can't be saved, get out! Sell what you can and start something new. If you're an employee in a failing organization and it can't be saved, don't go down with the ship, get out! If your career is soon to be outmoded due to technology, get retrained and move into a growth industry and function. If a reorganization and/or a downsizing is coming, and you aren't absolutely indispensable (and very few of us are!), begin looking for opportunities elsewhere -- this way, you'll have some choices available should the ax fall.
If you follow these eight keys to running both a business and career, and if you truly become your own CEO, you'll never be a hoper or a floater. Instead, you'll be using solid business practices to successfully manage YOU, INC.

This article first published on: http://www.ttgconsultants.com/articles/careerbusiness.html

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Living Through Change


by Sheila J. Ramsey, Ph.D.

Our relationship to change seems to be both intriguing and paradoxical. Recently this seems most clear to me as I have heard a number of people say how much they dislike change, how difficult it is for them and how "nobody really likes it."

Obviously, those who find change especially challenging are speaking about an experience of change that is overlaid with physical stress and the emotions of anxiety and perhaps fear. Such emotions can arise as we must make decisions or take actions in situations that are uncertain or different from those that are habitual and expected. But does this need to be the experience of change? Certainly not.

Rather, we can live full, joyful and creative lives through change rather than as victims of change. What does this look like? To the degree that we make a personal commitment to live and work in ways that energize rather than diminish us, we can develop a welcoming and grateful relationship to change. Within this commitment, "change" is about paying special attention to completion and beginnings. We can look at each day with fresh eyes and ask "How am I different today? What am I about today? What is now complete in my life and how do I need to move forward?" Really engaging with these questions means that we are willing to let today be different than yesterday and that we will not hold onto 'the way it has been' just because it 'has been.'

From a perspective in which we live through change, we can develop a heightened awareness of our physical sensations. These can tell us that we are creating our lives in nourishing ways aligned with personal purpose and vision. Such sensation call also tell us through feelings of "dis-ease" that we are not in alignment. In this case, in very personal moments of quietness and willingness to be guided by our inner wisdom, we can ask ourselves about what needs to change and shift so that we may once again experience the expansive sensation of rightness and possibility in our lives.

In summary, our relationship to change is one of personal choice. Will change be something that just happens to us when we can no longer fight it off? Or, will we welcome change as a partner in the experience of intentionally creating our lives?

Sheila J. Ramsey, Ph.D., is principal of The Crestone Institute: Designing Environments for Innovation. She can be contacted at sramsey@earthlink.net.

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Becoming A Champion

by Ninive Badilescu


In this day and age when there seem to be less hours in a day, more pressure at home and at work and an uncertain economic outlook, it looks like there is a new lighthouse that can help us steer our lives to the safe waters of family and work fulfilment. While still a young profession, life & business coaching is becoming more and more the norm for high achievers.

Executives from major companies are retaining the services of executive coaches on an almost permanent basis, small business owners find the friend and support they need in their business coach, people find it easier to define goals and design action plans when they have to be accountable to their life coach, etc.

So what is all this buzz about life and business coaching? In essence, life and business coaching is a way to bridge any gap between where you are today and where you would like to be. Like in sports a coach will help you bridge the gap and do it on your own.

Michael Jordan once said: "A coach is someone who makes you do what you don't want to do in order to be what you want to be." And this stays true in life and business coaching too. Tiger Wood’s coach has never stepped on the green to play Tiger’s games for him. Ian Thorpe’s coach will never jump into the pool to show him how to break records. What they do is to push them a little harder, believe in them when they lose confidence, keep them accountable for reaching their goals, give them feedback and enthuse them.

We can all function as amateur players in the sport called life. To become champions though, more and more people find it helpful to have someone they can form a partnership with and get their help in exploring possibilities, learning more about themselves, increasing their self-esteem, self-confidence, changing their perspective, dealing with transitions, establishing personal boundaries, etc. This is where the life and business coach comes in. This is where your life can change and you can become all you have dreamed of and sometimes more.

The issues that clients bring to their coaches for help are many and everyday new ones appear. For the business owner or executive, it might be learning how to delegate more, how to manage employees with ease and confidence, how to feel less stressed in a demanding, fast-paced job, how to inspire and build team cohesiveness, how to best market a business, develop skills and procedures to ensure customer satisfaction, design programs aimed at increasing employee morale, develop team, department, or company programs needed to attain continuous superior performance, design strategies to implement change and view it as welcomed and as a motivator, the list goes on and on.

For employees it might be learning how to react to change, how to better align own values with the values of the company, how to stay on track while effectively dealing with what comes up in the moment, how to deal with change or transitional periods, how to develop new skills and perform better, how to advance through improved skills and better integration, how to fight procrastination, how to become an pro-active and active participant in the work place, etc.

For individuals it might be determining what the right job is, learning how to feel confident in new situations, how to build self-esteem, or learning how to interview better, how to read a company culture, how to put your best foot forward, how to survive corporate politics, how to manage your time better, how to become a better social person, how to say no, how to say yes, how to define and enforce boundaries for yourself, how to build better relationships, and so on.

As Ross Long, the ICF Membership Committee Chair, said about coaching: "Coaching means dealing with the personal and real issues that separate success from comfort level. It can be the difference between doing things by default and doing the right thing the first time."

Most of us are quite used to terms such as mentoring, therapy, consulting and they tend to spring to mind when we try to understand what coaching is. However none of these other disciplines comes close to describing coaching and stressing its unique qualities. Coaching, unlike any of them, bases its great techniques, and the results they bring, on using and amplifying the individual's own knowledge, skills and experiences. A coach will help create the structures and the supportive environment individuals need to challenge themselves, change their perspective, and develop critical thinking skills and new behaviours which in turn will translate into achievements.

In a survey conducted by the International Coach Federation (the governing body for the coaching community) some of the areas people hire the help of coaches were: (80.5%) time management, (74.3 %) career guidance, (73.8%) business advice, (58.6%) relationship/family issues, (51.9%) physical/wellness issues, (45.2%) personal issues, (39.5%) goal setting, (38.1%) financial guidance, (11%) creativity.

In terms of the roles a coach can play in a coaching relationship the same people listed: (84.4%) sounding board, (78.1%) motivator, (56.7%) friend, (50.5%) mentor, (46.7%) business consultant, (41%) teachers

But most importantly the value of the coaching program has bee rated as: (70%) very valuable, (28.5%) valuable.

My own coach convinced me that not all of us have been born talented enough to become international sports figures but with the right Life & Business Coach we can all become the best we can be in life and make our own mark.

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Goals! The stuff dreams are made of

by Ninive Badilescu


What better subject for the beginning of a new year then goals?

Goals! We all have them, dream of reaching them but... Setting a goal and designing the "roadmap" to reach it is a great exercise and in itself it builds confidence, enthusiasm, and commitment. Why then so many of us don’t make it all the way, find it too hard or just can’t focus as we should? It all becomes a burden and in the end we might lose whatever confidence we had and stop dreaming because chances are we will fail again. However we need to have goals because as Earl Nightingate said "People with goals succeed, because they know where they're going."

It is only after we follow a few simple steps that we realize how simple it is and how high our success rate will become. So what are we to do when setting our goals?

Start by making sure that the goal you have is in alignment with your core values. Don’t dream of something that goes against all you believe in if you want to see the dream come true. Be honest, be open and don’t rush. Take your time when answering this question.

The next step should be to look at where that goal fits in the overall picture. If you are working hard towards obtaining something, turning around and working on something totally different might not be a great idea. Working at building a career in marketing will clash with trying to learn to play the piano during meetings with prospective clients but attending a short term marketing refresher course would help. Building your small IT consulting business will not benefit from enrolling in a two years full-time course in Ancient History but finishing your business plan would. It’s all about timing and all about working towards the most important goal at a time.

Many of us don’t take the time to look at other things going on in our lives or careers and are held back in reaching carefully planned goals. We might have the best laid plans for achieving something, but if we forget about having to attend a seminar during the same period or having to take the kinds to their grandparents out of town or the fact that the painters are booked during that week or any other commitments we might have, we are heading for a big disappointment. Decide on working on a goal while taking into consideration everything and anything that might interfere with your plan so you can adjust it accordingly.

Once you know that this is the right goal for you at this point in time and you have the time to invest in pursuing it you need to look at what else you need. Would you need others to help you along the way, do you need specific materials, are there financial restrains, and so on. Making sure that we have everything ready for us to start or easily accessible would remove a big part of the stress that might otherwise come into play. And stress is the only thing we certainly do NOT need.

Knowing all this you should be ready to plan your steps and build the action plan that would take you to the desired result. Most goals look impressive if not downright frightening when we have no idea how to reach them. If we take the time to plan and design each individual step the task will not only seem less daunting but we will be able to monitor our results and fine-tune our actions along the way. If you decide to raise money for a great cause by swimming the English Channel after not having swam for ten years it might seem to be an unattainable goal. However if you know that you have one year to prepare and you enjoy a good level of fitness you can start planning the steps that would take you there. Spend two months to get in better general shape while swimming only the minimum required. Raise the level of endurance building exercises together with swimming gradually more every day for the next four months. Use the following four months to increase the time spent swimming in the ocean and building up strength. Use the last two months to train in conditions similar with those in the Channel.** suddenly it doesn’t seem so bad, does it? If you go and drill-down and plan on a weekly basis for all that time it will seem easier still while allowing you to make changes along the way if they are needed.

Many of us are put off planning for reaching our goals by the thought that we might as well use that time and effort and just "Do it!" Or if it seems hard to reach wait for the "right time" when we know more or circumstances change or the planets align in a certain way! What we do not know is that once we start planning for one goal it would become easier to do it for the next one, and easier still for the one after. Before we know it, it becomes second nature and suddenly nothing will seem that hard, our self confidence grows, we allow ourselves to dream more often and with more courage and we attract success.

Jim Rohn once said: "If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build end up building us."

When dreaming and planing to reach that dream don’t think about the road you have to travel but about the joy of the journey and the positive effect it will have on you.


**I have never planned to swim the Channel and my swimming is only good enough to save me from drowning so my apologies if my "training schedule" is too unrealistic. I only hope that it gives you a better idea of how to go about breaking down tasks/goals into smaller more manageable chunks.

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The Brand Called You

by Steven Van Yoder



Every company has a reputation. Everyone you meet will form an opinion about your company, even if they have not done business with you yet. The challenge is to manage your reputation so that the opinion that people have of you is positive. This is what creates a brand.

Brands have a number of strategic functions, enabling you to:

  • Differentiate yourself from your competition
  • Position your focused message in the hearts and minds of your target customers
  • Persist and be consistent in your marketing efforts
  • Customize your services to reflect your personal brand
  • Deliver your message clearly and quickly
  • Project credibility
  • Strike an emotional chord
  • Create strong user loyalty

For small businesses, branding is not about slick advertisements. Small-business branding is about getting your target market to see you as the preferred choice. Building a slightly famous brand is not just about what you do; it's about what you do differently from everyone else.

Building Your Brand

A brand is a promise of the value your clients will receive. In an amazingly complex and competing world--where itís increasingly hard to know whatís real and whatís not--having your customers not only acknowledge but support the promise of your brand is the key to building a thriving business.

To become a brand, you've got to become relentlessly focused on what you do that adds value. Do you deliver your work on time, every time? Do you anticipate and solve problems before they become crises? Do your clients save money and headaches just by having you on the team? Do you complete projects within the allotted budget?

Branding integrates customer service, sales promotion, public relations, direct mail, newsletters, discounts, event sponsorship, word of mouth and other communications tactics to present a unified message about the company, its products or services.

Your brand will integrate all your marketing around a core idea and vision. As a result, you will find it easier to sell yourself, because your message will be uniform and powerful. Every business needs to evaluate its brand identity against the following criteria:

Relevance to the Market

A brand must stand for something that is meaningful to members of a target market. Your brand encompasses the total experience of doing business with you.

Consistency of Behavior

Customers must be able to depend on the brand to deliver the same experience every time. Because your market experiences your values through your brand, the only way they will truly become loyal to your brand is through your dedication and consistency.

Relationship-Building

A brand is not a logo or an advertising strategy. "The strength of any brand is in the relationship it has between a company and its customers. The stronger the relationship, the more business they will do, and the more likely it is that customers will refer them to their friends and business associates.

Loyalty to the Customer Is Returned

The test of a brand is, in fact, the strength of loyalty it generates. If you have a strong relationship with your target audience, then you have a strong brand and a strong business.

Reputation Is Priceless

The only way to be successful in business is by establishing a good reputation, and a brand can help you do that. Your reputation works as your strongest marketer by communicating the relationship you have with people who've done business with you, and your target market in general.

Good brands stand the test of time. To develop a brand that will last a lifetime, go beyond what you do right now. Think long term. Look at Coke, Ford and General Electric. No matter what they sell or how they change over time, they can rely on their brand equity build on a foundation of customer trust to take them deep into their customerís trust quotient and keep them there.

If you establish a place of trust and relevance in prospects' minds, you're already in the door. The more people believe in your brand, the more it will spread throughout your niche market without your pushing. If your brand is clear, distinctive, and easily understood, and expresses a unique, compelling benefit that people believe in, it will bring you all the business you can handle.

Steven Van Yoder is author of Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort. Visit http://www.getslightlyfamous.com to read the book and learn about 'slightly' famous teleclasses, workshops, and marketing materials to help small businesses and solo professionals attract more business.

Copyright 2003, Steven Van Yoder. All rights reserved. Get Slightly Famous is a trademark of Steven Van Yoder.

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Feeling Stuck?


by Ninive Badilescu


Many of my business clients come to me complaining that they feel stuck when it comes to moving their business forward. We all get there at some point in time when building our business or indeed even after we have a fully established business. It is not uncommon as it is not uncommon to come out of such a period feeling stronger, better prepared and energized.

In the beginning, when you first start, you might feel stuck simply because you do not have the insight to look at all the alternatives you might have, and because of that you are more likely to reach the "I feel stuck" point. Later on, after your business has grown and strict "processes" have been put in place, you are so caught in doing the things that worked in the beginning and brought you where you are now, you overlook the fact that as your business grows you should look at ways of moving it forward that are appropriate to the new circumstances. What worked very well to begin with is simply not enough anymore.

However when you are at the point where it seems that whatever you do you are not able to move forward, things might seem pretty frightening. So what should you do when you feel stuck?

The first thing I ask my clients is to acknowledge where they are at and not try fighting the thought. Acknowledgement brings with it the freedom to think and see more clearly what your options are. Looking for so called reasons to show that one has done everything possible without result is another way of throwing in the towel. Where do you go next if you are sure you’ve done everything?

Once you have acknowledged the situation look for the most important pointers in anyone’s recipe for success. Ask yourself: "Am I still true to my personal and business values?" Working outside the boundaries of your values is disempowering. You are in an unknown territory, out of your comfort zone and therefore more likely to be overwhelmed. Make a list with the values you had in mind when you first started and look at each and everyone of them as related to your business. If you find any misalignment look for what triggered it and what can you change to address it.

Another aspect that many people forget about, while struggling through building and keeping their business alive, is to always be acutely aware of what you have to offer. If you are a solopreneur go back to the list of skills and knowledge you looked at when you first started. If you have others working with you look at what each individual brings into equation. What are their skills, knowledge, interests? How can this add to the value of your services/products?

The list of skills, knowledge, interests within a business changes all the time. New lessons are learned; new people bring in their own list, experience accounts for new view points, and so on. Treat this list as the best starting point when looking at offering new products or services or refining the ones you already offer.

It is not only your list of skills or the knowledge you can offer that changes all the time. The market and the way you should approach the market changes. You know more about the market, you have the feedback collected from current or former clients, and there are new angles you can use to target the same market. Look at what is new out there and can help you. This might be new technology or a new way of using the existing one. It might be a new market niche or a new way of marketing to your existing niche. It might be a new service that the market needs and you can provide or simply provide a new package for an old one. The list goes on and on.

Throughout the process I remind my clients the importance of taking the time to write all these things down, not rush through the steps, and be honest and open with themselves. Sometimes this exercise shows us that somewhere along the way we forgot what need of the market we were supposed to meet and focused on the bottom line. Doing this is a great formula for hardship. Of course we are all in business to make money but you can not do so unless you offer something the market needs, unless you stay true to your values, unless you stay open to changing with the changes in the market, unless you keep in mind that the client has to benefit from doing business with you. Once all these benchmarks are met money will come.

Finally, after covering all these aspects it is time to design an action plan to move forward. Here one should keep in mind that for an action plan to be successful it has to be documented, it should have milestones, it should have a clearly defined timetable and ways one can measure the progress and overall results. But most of all one should stick to it while keeping an open mind for any adjustments required along the way.

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A WONDERFUL STORY OF POSITIVE THINKING


One of my clients sent me this story the other day. Thank you for it. I am sharing it with you, my readers, in the hope that it will bring the same good feeling it brought me when I read it the first time and every time since. Enjoy it!



She is 92 years old, petite, well-poised and proud. She is fully dressed each morning by eight o'clock, with her hair fashionably coifed, and her make-up perfectly applied, in spite of the fact she is legally blind.

Today she has moved to a nursing home. Her husband of 70 years recently passed away, making this move necessary.

After many hours of waiting patiently in the lobby of the nursing home, where I am employed, she smiled sweetly when told her room was ready. As she manoeuvred her walker to the elevator, I provided a visual description of her tiny room, including the eyelet curtains that had been hung on her window.

'I love it,' she stated with the enthusiasm of an eight year old having just been presented with a new puppy.

'Mrs Jones, you haven't seen the room...just wait,' I said. Then she spoke these words that I will never forget.

'That does not have anything to do with it,' she gently replied.

'Happiness is something you decide on ahead of time. Whether I like my room or not, does not depend on how the furniture is arranged. It is how I arrange my mind. I have already decided to love it.

It is a decision I make every morning when I wake up. I have a choice. I can spend the day in bed recounting the difficulty I have with the parts of my body that no longer work, or I can get out of bed and be thankful for the ones that do work.

Each day is a gift, and as long as my eyes open, I will focus on the new day and all of the happy memories I have stored away...just for this time in my life.

Age is like a bank account. You withdraw from what you have already put in.'

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